B2B Marketing Metrics & Benchmarks
April 28, 2022
In this article, we share which digital marketing KPIs you should track in 2022, as well as successful campaign benchmarks for each.Sales Lead Funnel Stages, Explained
April 28, 2022
This report provides our definitions for each sales lead funnel stage, as well as sales funnel conversion rate benchmarks for 30 industries.Digital Marketing Statistics: 2023 Compendium
April 20, 2022
In this compendium, we summarize the most notable digital marketing statistics that can be found in our previously published reports.B2B SEO Tools Comparison: 2023
April 20, 2022
In this report, we rank each of the top 7 SEO tools available to B2B marketers, comparing their feature-set in a B2B context.SEO vs. SEM: Which Is Better in 2023?
April 16, 2022
In this article, we compare SEO and SEM across a variety of dimensions including conversion rate, timeframe for results, customer acquisition cost (CAC), stability, consistency over time, and company type (B2B vs B2C).SEO Campaign Cost 2023: 10 Companies’ Pricing Compared
April 15, 2022
In this post, we talk about how SEO campaign cost varies based on the agency's offerings. Here is what you can expect to pay for a quality SEO agency.EBITDA Multiples by Industry & Company Size: 2023 Report
April 12, 2022
In this report, we share our meta-analysis of EBITDA multiples for small-to-midsized private businesses, parsed by industry and company size.Real Estate Marketing Metrics & Benchmarks: 2023
April 7, 2022
This guide presents the 7 marketing metrics that real estate companies tend to track, offering benchmarks and insights for each.B2B Content Marketing in 2023: An Illustrated Guide
April 2, 2022
In this post, we share what B2B content marketing fundamentals look like in 2023.Top SEO Tools Comparison 2023
March 31, 2022
In this report, we rank each of the top 7 SEO tools avialable to marketers, comparing them on their features, accuracy, and ease of use.