At First Page Sage, we have over 12 years of experience providing SEO for medtech companies. Our approach prioritizes lead generation, resulting in high long-term ROI for our clients.
Because of the sensitive nature of their industry, medtech companies need to build trust with their audience in order to generate leads and close sales. Leads that originate from Google search feel more confident in the results of their self-directed research, making SEO a valuable investment for medtech companies.
Medtech Device Companies have partnered with us to create
- A blog series comparing the features, pricing, and user friendliness of clinical trial management software
- Quarterly reports on the growth of the US telemedicine market
- A white paper on plastics alternatives used in medical devices
- Resource hubs discussing the benefits of implementing HIPAA compliance software, and providing best practices for use
Medtech SEO ROI
Medtech is one of our most successful client groups, averaging $2.3M per year in new, net revenue. Organic traffic results in high conversion rates and low CACs, leading to high overall ROI.
SEO ROI
Other Relevant SEO Stats for Medtech Companies:
- Average engagement rate: 66%
- Average time on site: 3:12
- Landing page conversion rate: 1.4%
Our Approach to Medtech SEO
Our approach to medtech SEO is built upon our research into Google’s algorithm. Google’s updates over the years have painted a clear picture of their underlying philosophy: they seek to connect searchers with the content that best responds to the intent behind each search. This means that the best way to secure high search results is to tailor content to that search intent, providing the best piece of content on the internet for each commercially valuable keyword for your company.
To this end, our campaigns begin with our team learning everything we can about you and your medtech business, how your proprietary technology works, and who your most valuable customers are. We use this knowledge to custom-build a 12-month strategy of publishing original blog articles and landing pages each week, each conversion optimized to generate leads for your sales team. After 4-6 months of regular publishing, we’ll secure the News Website Bonus for your domain, leading to a rapid increase in search rankings, traffic, and new leads.