SEO Blog

Looking for a new corporate blog strategy? This post outlines the top 5 strategies we see most often in the content marketing industry, compared to what we do here at First Page Sage.

To optimize your blog for branding purposes, you should use the following in every post: Unique Voice, Original Content, Value Proposition, Brand Ethos, Infectiousness

This article breaks down the B2B content marketing funnel and describes strategies and types of content you can use at each stage.

We’re in the unique position of being able to sample a rich portfolio of clients and campaigns for a more accurate estimate of what an average B2B content marketing conversion rate should be. Based on that experience, we’ve determined:

These are the B2B content marketing best practices we use and recommend to our clients, followed by a quick-glance chart, then a longer explanation of each action and why we use it.

Every successful B2B content marketing strategy follows the same basic formula. We’ve used this approach to generate leads for hundreds of clients across a wide variety of industries. I’ve selected three examples of actual campaign results to illustrate how you…

In this post, we talk about choosing the best SEO agency based on historical performance, references, and how the agency is run.

Finding someone you can trust to write in your voice is hard. The best writing—the type you’re proud to publish on your website and use in your marketing—is a collaboration between your internal team and your writer, eventually enabling that…

We provide a primer for marketers who aren’t familiar with the best practices of B2B SEO and wish to handle the effort in-house.

The best marketing campaigns are like great books: They have something important and interesting to say, and the message sticks with us long after the story’s over. Great B2B campaigns transform potential leads into loyal, long-lasting client relationships—the business equivalent…