Predicting the Future: How Will Google’s Search Algorithm Change In 2016 and 2017?
March 2, 2015
A piece that lays out the one core principle of Google Search that governs all future algorithm updates.Why Should You Trust A Third Party Content Marketing Firm?
January 26, 2015
This article describes how valuable a third party content marketing firm can be - if chosen with great care.In an Age of Increasing SEO Automation, Original Content is Still King
January 12, 2015
In this post, the fallacy of SEO automation is explored.Cracking Local SEO: A Guide to Google My Business in 2017-2018
December 29, 2014
A checklist to the ranking factors that affect Google's local search algorithm.The Best Strategy for SEO Landing Pages
December 26, 2014
Perhaps the most common missed opportunity I discover when I evaluate websites is a lack of properly-formatted landing pages. A “landing page” is any page on a website that is intended to be the first page that a brand new visitor…How To Measure SEO Results – The 5 KPIs You Need to Know
September 17, 2014
Measuring the results of an SEO campaign is not as straightforward as you might expect. Read on for the 5 KPIs you really should know when overseeing an SEO campaign.SEO or PR?: Understanding Their Relationship
September 8, 2014
A primer on how PR firms and SEO companies complement each other, and the limitations of choosing one over the other.How Much Does Good SEO Cost?
September 5, 2014
Summary: Learn how much you should be paying for SEO, as well as what you can expect at each fee range.How Long Does It Take To See Results In An SEO Campaign?
August 26, 2014
SEO campaigns don't show results overnight - but how long DO they take to build traffic to your website? Get the clear answer in this article.How to Determine SEO Keywords For Your Website
August 22, 2014
A simple and entertaining journey through the five ways to determine SEO keywords for your website.