SEO Blog

When Larry Page and Sergey Brin, the founders of Google, unveiled their new concept for a search engine, their vision was groundbreaking: the web could be organized by the relationships between websites. Using hyperlinks, otherwise known as plain ol’ links…

If you are considering hiring an SEO company in San Francisco, here are the things to consider - in cartoon form.

Identifying the keywords that will attract customers to your website isn't the most glamorous-sounding task. It has a rote, data-driven feel to it. But when you really get into it, keywords are a window to human behavior. They’re the written…

When Google asked their Head of Artificial Intelligence to lead their Search department earlier this year, sirens went off in the marketing world. The assumption was that AI was taking over the Google search algorithm, which has been hand-crafted by…

I remember it clearly: It was 2010 and Google was aggressively laying the groundwork for its famous Panda and Penguin penalties, which penalize sites that paint a falsely trustworthy picture of themselves in Google’s eyes. Typically, what these sites did…

This blog entry extols the value of creating a niche website, an SEO strategy that works far better than any other I know.

A blog post that explains how to craft titles for your company blog that have real commercial value.

My take on a way of thinking that is crucial for all leaders: a "root cause" mentality.

A definition of the phrase perceived value, which is a key element in thought leadership content for companies.

This article answers the question What is a thought leader?