Google’s Greed: How the Search Giant’s Lust For Information Is
An analysis of Google's aggressive practices towards reference and review websites, and what that means for your business's SEO strategy.

An analysis of Google's aggressive practices towards reference and review websites, and what that means for your business's SEO strategy.
A piece that lays out the one core principle of Google Search that governs all future algorithm updates.
Here are the factors that Google and YouTube use for ranking videos.
Every thought leader has at least one of these 7 traits.
This article describes how valuable a third party content marketing firm can be - if chosen with great care.
In this post, the fallacy of SEO automation is explored.
In this post, I clarify the relationship between LinkedIn and SEO (hint: there isn't one).
A checklist to the ranking factors that affect Google's local search algorithm.
Perhaps the most common missed opportunity I discover when I evaluate websites is a lack of properly-formatted landing pages. A “landing page” is any page on a website that is intended to be the first page that a brand new visitor of your website arrives on (either from the organic search results or some form of…
A perspective on my career, and why embracing niches has been my most valuable strategy.
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